Birth of an ethical brand
We are happy to introduce a new organic brand of clothes and apparels: NO Bull Stuff!
Our aim is to bring you cool and comfortable stuff while maintaining the ethical, moral and environmental responsibility.
We hope you enjoy this new take on what a clothing company can be.
The NOBS logo is based on a modified version of the popular Freak Kitchen cow head. Our idea is to create numerous groovy, freaky designs in the future, often inviting inspired artists around the world.
First one out is Nukui Bogard from Japan who approached IA with his cool, punk style cow.
IA’s latest passion is stop motion animation, the oldest (and most painfully slow) way to animate things.
We decided it would be good fun to create, however lo-fi, a short animation video for each piece of clothing featuring the somewhat strange Mr Nobs and his trusty buddy, the Philips radio: video is showing the actual apparel, but also doing something utterly silly, slightly irrational and fun along the way.